by Jeff Slater | Dec 30, 2018 | Marketing People, Personal Stories
My brother Mitch has an addiction. Fortunately, it isn’t drugs or anything evil. He can’t get enough Bruce Springsteen. Since he was a teenager, Mitch loved the music and lyrics from one of America’s great music legends from our home state, New Jersey. When I say...
by Jeff Slater | Dec 23, 2018 | Marketing Advice, Personal Stories
December is that time of year for putting together a list of short, sage pieces of advice on marketing, life and the things I have learned on my journey. These 19 tips have helped me in my business career and my personal life. My only wish is that one tiny...
by Jeff Slater | Dec 13, 2018 | Foodpreneurs, Marketing Advice, Personal Stories
How have you built happiness into your customer’s experience with your product, service or company? When customers have a delightful experience, they share. When they share, your customers become part of your marketing department to help spread the word. A happiness...
by Jeff Slater | Dec 9, 2018 | Foodpreneurs, Marketing Advice, Personal Stories
Every conference and symposium include a panel discussion to get experts to weigh in on issues that are top of mind. Last Wednesday, my daughter Fanny was asked to moderate a panel at Duke’s Fuqua School of Business on The Future of Protein at FoodCon. It is a joint...
by Jeff Slater | Dec 4, 2018 | Marketing Advice, Personal Stories
I stopped using to do lists about seven million years ago. Instead, I schedule work and personal activities on my calendar. From a time, management perspective, if the task is worth doing, it is worth blocking time to get it done. Whether it is for work or personal, a...
by Jeff Slater | Nov 22, 2018 | Marketing Advice, Marketing Books, Personal Stories
I had coffee with a new friend I made this past year. He recently introduced me to Raleigh’s A Place at The Table, that was featured on the Today Show this week. Before leaving home, I scanned my bookshelf to see if I had a book that he needed to read. One book,...
