by Jeff Slater | Dec 23, 2018 | Marketing Advice, Personal Stories
December is that time of year for putting together a list of short, sage pieces of advice on marketing, life and the things I have learned on my journey. These 19 tips have helped me in my business career and my personal life. My only wish is that one tiny...
by Jeff Slater | Dec 13, 2018 | Foodpreneurs, Marketing Advice, Personal Stories
How have you built happiness into your customer’s experience with your product, service or company? When customers have a delightful experience, they share. When they share, your customers become part of your marketing department to help spread the word. A happiness...
by Jeff Slater | Dec 9, 2018 | Foodpreneurs, Marketing Advice, Personal Stories
Every conference and symposium include a panel discussion to get experts to weigh in on issues that are top of mind. Last Wednesday, my daughter Fanny was asked to moderate a panel at Duke’s Fuqua School of Business on The Future of Protein at FoodCon. It is a joint...
by Jeff Slater | Dec 4, 2018 | Marketing Advice, Personal Stories
I stopped using to do lists about seven million years ago. Instead, I schedule work and personal activities on my calendar. From a time, management perspective, if the task is worth doing, it is worth blocking time to get it done. Whether it is for work or personal, a...
by Jeff Slater | Nov 22, 2018 | Marketing Advice, Marketing Books, Personal Stories
I had coffee with a new friend I made this past year. He recently introduced me to Raleigh’s A Place at The Table, that was featured on the Today Show this week. Before leaving home, I scanned my bookshelf to see if I had a book that he needed to read. One book,...
by Jeff Slater | Nov 18, 2018 | Marketing Advice, Personal Stories
Last June, my gardener knocked on my door. He wanted to shake my hand and tell me thank you for hiring him to cut my grass, trim my bushes and take care of my yard. He didn’t ask if I wanted to add more services. He wanted to say thank you in person and to let me know...
