by Jeff Slater | Jul 19, 2026 | Marketing Advice, Marketing Start Ups
I get several inquiries a month from people who want help but can’t afford to hire a startup branding consultant. Founders who have just left a good job try to convince their spouse that the salsa recipe everyone loves at the holiday party is actually a...
by Jeff Slater | Jul 12, 2026 | Branding Issues, Marketing Advice
One in eight American adults is now taking a GLP-1 drug. That number has more than doubled in eighteen months. That is not a trend. That is a structural shift. And if you make, market, or sell snack food, the data from Cornell, Numerator, and Circana tell a story you...
by Jeff Slater | Jul 5, 2026 | Marketing Advice, Personal Stories
It has been 30 years since my maternal grandfather, Poppa George, passed away. But there isn’t a day that I don’t think about him and his journey as an immigrant to the United States. As the country turns 250, I want to honor and memorialize Poppa...
