by Jeff Slater | Oct 25, 2026 | Foodpreneurs, Marketing Advice
Jenn Randall and Dirk Brown Are Building PROOF Hard Ice Cream Back in the late 1970s, my wife and I sold our brownies frozen. It was the only way an all-natural baked good could survive the trip from our Philadelphia kitchen to a convenience store counter. I quickly...
by Jeff Slater | Oct 18, 2026 | Branding Issues, Foodpreneurs
How a small team in California turned a juice bar side project into a fast-growing cracker brand by making everything themselves and selling direct. In the last year, I have used one brand as an example with my clients when we talk about innovation. Most food founders...
by Jeff Slater | Oct 11, 2026 | Marketing Advice
How Services Companies Can Effectively Empower Employees on Relevant Social Media at Scale It is 4:45 in the morning at a regional hospital outside Charlotte. Marcus has been on site since 2 a.m. The boiler that heats the surgical wing went down overnight, and...
