by Jeff Slater | Jul 23, 2019 | Marketing Advice, Marketing People, Personal Stories
Do you think like a marketer at work? If you are an employee, you might benefit from this mindset. A marketing mindset means you are always aware that you should be planting for the next harvest, while you are picking the fruit from last season. A marketer would be...
by Jeff Slater | Jul 16, 2019 | Marketing Advice, Marketing People, Marketing Start Ups
This is a guest post by Lucy Reed from GigMine who knows quite a lot about marketing, Amazon and how to find jobs in the gig economy. When you start in e-commerce, it is easy to get overwhelmed by your competitors. There is, however, room for the little guy in...
by Jeff Slater | Jun 20, 2019 | Marketing Advice, Marketing People, Personal Stories
Your boss asks for your opinion on a thorny marketing challenge during a meeting with colleagues. Do you tell her the unfiltered truth, or do you try and appease everyone in the room and not say what is on your mind? The colleagues who stand out from my career are...
by Jeff Slater | Jun 2, 2019 | Interesting Brands, Marketing Advice, Marketing People
When you are struggling with a complicated business or marketing challenge, where do you go for help? Last week I got to participate in a Wisdom Counsel organized by my friend Danny Rosin and led by Rob Lowe, whose GIVING BACK PODCAST focuses on non-profits. I met Rob...
by Jeff Slater | May 9, 2019 | Marketing Advice, Marketing People
As Chief Listening Officer for my marketing company, my job is to pay attention. I don’t like to be busy taking notes during important meetings and trying to summarize action items or next steps. I want to practice what I call aggressive listening. But, like most of...
by Jeff Slater | Apr 30, 2019 | Marketing Advice, Marketing People, Personal Stories
Have you been watching the incredible James Holzhauer on Jeopardy? He is a professional gambler and has won over a million dollars including all of the top single-day amounts for one game. I think his one-day record is $130K. During the interviews, he talked about a...
