by Jeff Slater | Oct 1, 2020 | Marketing Advice
As a student of communications, I listen attentively in meetings when someone is asked a question. I’m curious if they answer the question asked, or just pivot into a canned and cliched response. About two years ago I did some consulting work for a client who was...
by Jeff Slater | Sep 27, 2020 | Interesting Brands, Marketing Advice, Marketing People
Imagine having a fantastic business creating stages and platforms for live concerts, events, and trade shows. Your business is booming. You have a talented group of craftsmen working hard to innovate in this space. You can’t keep up with demand. Then Covid happens. No...
by Jeff Slater | Sep 24, 2020 | Marketing Advice, Marketing Books
My brother Mitch recently interviewed Guy Raz on his podcast, Financially Speaking. Lucky Mitch. Mitch is a Senior Vice President at UBS and has always loved radio, broadcasting, and performance. Over the years, Mitch got to work with Larry King, Howard Stern, and...
