by Jeff Slater | Feb 25, 2021 | Advertising
This is a guest post by Kevin Urrutia It is undeniable that Facebook is a popular social media platform. This explains why businesses use the largest social network to reach their target customers and build awareness. This is where Facebook ads also come in handy....
by Jeff Slater | Feb 23, 2021 | Marketing Advice
There are two types of brainstorming sessions—one filled with buts and the other rich with ands. A BUT Brainstorming Meeting “That’s a good idea but what happens if…” “We could do what you propose but I think it will fail…” “Maybe we could do that...
by Jeff Slater | Feb 21, 2021 | Marketing Advice, Marketing Books
Martin Lindstrom is a brilliant Danish marketing author and thought leader whose writing and unconventional approach to business inspire me. He is the founder and chairman of Lindstrom Company, a business and culture transformation group, operating across five...