by Jeff Slater | Mar 10, 2019 | Marketing Advice
When Sam Nasserian went out to restaurants in the San Francisco area, he had one main complaint. Every restaurant was so damn loud he could never hold a conversation with friends. Was he the only person not enjoy his dining experience because of the ear-popping noise?...
by Jeff Slater | Mar 7, 2019 | Marketing Advice, Marketing Start Ups
I like to focus on strategic marketing challenges. But I also enjoy getting my hands dirty in marketing tactics. The following are three tactical tips that might pair well with your marketing efforts, help you get noticed and enhance how you connect with new...
by Jeff Slater | Mar 5, 2019 | Personal Stories
I love experiments that involve paying it forward. Recently, I sent the email below to everyone I know on LinkedIn last week. It was prompted by memories of my maternal grandfather George Ginsberg and frequent reminders from my friend Mike Schall. So far, I have heard...
by Jeff Slater | Mar 3, 2019 | Marketing Advice
If you could sit with your best customers over a glass of wine or in an informal setting, you might learn something important about why they keep buying from you. They might tell a story that isn’t what you anticipated. Their storytelling might teach you how to better...
by Jeff Slater | Feb 28, 2019 | Marketing People, Personal Stories
I have always admired Bill and Melinda Gates. Not because they are zillionaires but because they have worked hard at their second act with dignity and grace. Their work in Africa to help prevent malaria is legendary. Melinda Gates recently mentioned in an interview...
