by Jeff Slater | Jan 5, 2021 | Marketing Advice
Want to become a better marketer? Here are 21 tips. A better marketer should use a personal voice, not a corporate one. Lose the corporate voice in your content. Speak like a human being. Make your content helpful, even giving away stuff you think you should get paid...
by Jeff Slater | Dec 27, 2020 | Marketing Advice
A guest post from Henning Schwinum from Vendux – experts in interim and fractional sales leadership. One of the problems organizations face is hiring a sales leader with the experience and proven track record to succeed. An alternative approach that many...
by Jeff Slater | Dec 22, 2020 | Marketing Advice
Here is a shortlist of things I used to do. I used to buy business suits and ties and work in an office. I used to go to the store for groceries. I used to answer the phone at home when it rang. I used to buy film, load it into my camera, and take snapshots. I used to...
by Jeff Slater | Dec 20, 2020 | Interesting Brands, Marketing Advice
When I saw Lunchclub.ai mentioned by my friend Mark Schaefer, I knew I wanted to check it out. Mark is an author, teacher, speaker, and all-around insightful marketing thought leader. He is like a curator of what he sees that is coming next. Check him out if you...
by Jeff Slater | Dec 17, 2020 | Marketing Advice, Uncategorized
This is a guest post by Dino Skerlos, a Sales Xceleration advisor, and someone who knows a few things about how to turbo-charge LinkedIn. When Jeff Slater, Chief Listening Officer from The Marketing Sage, made the kind offer to allow me to write a guest post on his...
by Jeff Slater | Dec 15, 2020 | Marketing Advice, Marketing Books
Pick one you hate the most. (Hint: I hate the annual performance review). The smell of trash and rotting garbage on a hot summer day.Nails scratched on a chalkboard while you are strapped into a chair. Annual performance reviews. Can you think of a more worthless...
