by Jeff Slater | Feb 21, 2015 | Marketing Advice, Personal Stories
Welcome to The Marketing Sage. After five years of writing the MomentSlater blog, I determined it was time to take the next step to move into the big leagues. And by big leagues, I mean to move from the Google’s Blogger platform to WordPress. Blogger is a...
by Jeff Slater | Feb 17, 2015 | Marketing Advice, Personal Stories
Ever have a really memorable lunch? I’m not talking about a mouth-watering meal with expensive food, vintage wine or elegant ambiance. Did lunch ever include sharing a meal with someone who gets to work in an Oval Office? On Friday May 31, 1985, my wife and I had...
by Jeff Slater | Feb 16, 2015 | Marketing Advice
I have WordPress envy. I started using Blogger, Googles blog platform about five years ago. It was perfect for getting my feet wet in the blogosphere. But like most technologies, if they don’t evolve, they often get left behind. At the end of 2014, I decided I...
by Jeff Slater | Feb 11, 2015 | Marketing Advice
There is nothing like an inspiring speech to help you market your brand. With the ease of posting to Facebook, Twitter and Instagram, it is easy to forget the power of live events to market your personal brand, your small business and your expertise. Every city...
by Jeff Slater | Feb 4, 2015 | Marketing Advice
Whether small businesses owners write code or create a disruptive transportation service, the same challenges apply. Every day, small business owners or managers approach me for advice on how to improve their marketing. I listen to them share information about their...
by Jeff Slater | Feb 2, 2015 | Marketing Advice, Marketing Books
I love to be challenged by someone who holds a marketing perspective that differs from my own. How Brands Grow by Byron Sharp is such a challenge. I devoured this myth busting book on a flight to California this past week and found it to be one of the most...
