by Jeff Slater | Sep 20, 2018 | Marketing Advice
Do you use Net Promoter Score (NPS) or employee Net Promoter Score (eNPS) in your business? NPS or eNPS is a management tool that can gauge the loyalty of consumers (or employees). One number can offer a simply trend view. More than two thirds of Fortune 1000...
by Jeff Slater | Sep 13, 2018 | Marketing Advice, Marketing People, Personal Stories
A senior sales executive shared with me her top tips for leading a sales organization. She has worked in a range of industries and had a successful career at the frontline selling products from tacos to technology. Having sold hundreds of millions of dollars of goods...
by Jeff Slater | Sep 11, 2018 | Marketing Advice, Marketing Start Ups, Personal Stories
If you polled employee across a wide swath of companies and asked for one thing, they would like to see changed, having fewer meetings would rise to the top of everyone’s list. Let’s face it, most meetings suck. People complain about how most meetings are...
by Jeff Slater | Sep 6, 2018 | Marketing Advice, Marketing People
The difference between a micro-manager and a skilled manager is as wide as the Grand Canyon. The micro-manager second guesses everything, whereas a skilled manager tries to set up guardrails and rules. The micro-manager wants to make decisions for their direct...
by Jeff Slater | Sep 4, 2018 | Marketing Advice, Personal Stories
There are few things in this world I hate. I do hate peas. Sorry, it is a long story. But in general, I’m not a big fan of wasting my energy on negative stuff, and hate requires a lot of work and drains the creative juices out of me. Besides peas, I do admit to hating...
by Jeff Slater | Sep 2, 2018 | Branding Issues, Marketing Advice, Marketing Start Ups
Here is a short list of things I used to do. I used to go to the bank to take out cash from my account. I used to go to the pet store to buy litter and cat food. I used to get two newspapers delivered to my house. I used to go to a store and bring home VHS tapes that...