by Jeff Slater | Apr 27, 2015 | Marketing Advice, Marketing People
Imagine another movie star creating a product. Your first thought is that this is a celebrity play – she’ll get on The Today Show and get tons of PR for her effort about some dopey perfume called A Breath of Wilderness. But in today’s story, there are eight...
by Jeff Slater | Apr 22, 2015 | Marketing Advice
Chaos: A state of utter confusion or disorder, a total lack of organization. From the Latin for the chasm, yawn or gape. “I would love to have greater control over my marketing activities, but I seemed to be living in chaos. What can I do? How can I manage the...
by Jeff Slater | Apr 20, 2015 | Interesting Brands, Marketing Advice, Marketing People, Personal Stories
What is your go to method for finding a resource to help you fix your roof, your pipes or your car? More importantly, how do your customers find out about you and your product or service? More often than not it is on Facebook or other social media outlets. Can...
