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Marketing Reminders from Caring for My Daughter’s Dog

Marketing Reminders from Caring for My Daughter’s Dog

by Jeff Slater | Jan 5, 2025 | Marketing Advice, Personal Stories

Lessons from a one-eyed tri-color pure-bred collie named Walter Mitty Slater   Life has a funny way of reminding us of essential lessons when we least expect them. As a sage marketing advisor who sells seasoned advice, I had a firm grasp of branding and consumer...
KARUNA is my Word for a More Compassionate 2025

KARUNA is my Word for a More Compassionate 2025

by Jeff Slater | Dec 29, 2024 | Marketing Advice, Personal Stories

As I reflect on the past year’s journey, one word has persistently whispered to me, calling me toward a more intentional and empathetic path. Karuna. It’s a Sanskrit word that I heard during a morning meditation via my Calm app. It transcends the simple...
Chocolate Rebellion: Function Meets Indulgence in the Afternoon

Chocolate Rebellion: Function Meets Indulgence in the Afternoon

by Jeff Slater | Dec 22, 2024 | Foodpreneurs, Marketing Advice

Mid-Day Squares has carved out a unique niche that defies traditional categorization in the crowded world of nutrition bars and snack foods. This isn’t just another health bar—it’s a testament to the entrepreneurial vision, brand strategy, and the power of...
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