by Jeff Slater | Jan 23, 2020 | Marketing Advice
What if you eliminated your sales department and, in its place, created the super helpful department? Charge these former salespeople with finding ways to help their prospects or existing customers. Help not sales would be the goal – what might change? Instead of a...
by Jeff Slater | Jan 21, 2020 | Foodpreneurs, Personal Stories
Adam Sud: Addicted. Obese. Suicidal. These are three words that Adam Sud uses in introducing his narrative to me through a recent Zoom call. At thirty-seven, Adam bravely emerged out of this abyss and into a future where he wants to help those in recovery heal through...
by Jeff Slater | Jan 19, 2020 | Branding Issues, Marketing Advice, Marketing People
On January 18, 1963, I was nine years old and Dr. Martin Luther King Jr. spoke at my synagogue Temple Sha’arey Shalom in Springfield, New Jersey. He and our Rabbi Dressner were close friends. Although I have vague memories of that evening, I was connected to a...