by Jeff Slater | Jan 30, 2020 | Marketing Advice
When you hire a handyman (or woman) to replace a door in your home, you are buying their expertise. With years of installing doors, they know that sometimes homes settle, or door jams or floors aren’t level. But it is of the storytelling of their expertise, that we...
by Jeff Slater | Jan 28, 2020 | Marketing Advice, Personal Stories
When I was a kid, I was fortunate to have my Dad as my baseball coach for many seasons. He was patient and knowledgeable. My Dad understood that if I wanted to keep improving my baseball skills, he could only take me to a certain level. He explained to me that...
by Jeff Slater | Jan 26, 2020 | Marketing Advice, Personal Stories
My WIFI wasn’t working for the third time in five weeks. I was annoyed. The last two times, the problem was a local Spectrum system issue, but when it happened again, I thought I should have it checked by a technician. Jordan showed up on time and looked around,...