by Jeff Slater | Aug 6, 2020 | Marketing Advice
Do you have a fear of being brief? Most of you will only read or skim this sentence. Less than half of you will read this sentence. Very few of you will read beyond this sentence. Your marketing message may have eight seconds to connect with a recipient. You must be...
by Jeff Slater | Aug 4, 2020 | Marketing Advice, Marketing People
“You can’t connect the dots looking forward; you can only connect them looking backward. So you have to trust that the dots will somehow connect in your future. You have to trust in something – your gut, destiny, life, karma, whatever. This approach...
by Jeff Slater | Aug 2, 2020 | Marketing Advice, Marketing People
Over the last week, my interest has been piqued twice about the topic of resume versus eulogy virtues. Resume virtues are the successes you bold in your resume, while eulogy virtues are what someone will say when you are gone. David Brooks, the NY Times opinion...
