by Jeff Slater | Mar 16, 2021 | Marketing Advice
My friend’s boss asked him to create a policy to guide them to hire a superb marketing agency. He asked for my thoughts which I decided I should write down and post here at The Marketing Sage. I wouldn’t be surprised if many readers are considering hiring...
by Jeff Slater | Mar 14, 2021 | Marketing Books
Can you hold two opposing ideas in your mind at the same time? Polarity thinking is a way of framing the world and the issues we face from a new view. Barry Johnson brings these ideas to the forefront, and you can learn more about his work in his third book called...
by Jeff Slater | Mar 11, 2021 | Marketing Advice, Marketing Start Ups
This is a guest post by Elizabeth Hines, a social media consultant about Clubhouse. Conversations about Clubhouse are everywhere right now, and the chances are that your business is looking towards it and seeing if it’s right for you. However, the question remains:...
by Jeff Slater | Mar 9, 2021 | Marketing Advice, Marketing Start Ups
A few years ago, I provided advice to a startup. The team was smart, they were diverse, and they had a brilliant idea. But they didn’t have any practical experience or street smarts. Fresh from business school, they had lots of conceptual notions that...
by Jeff Slater | Mar 7, 2021 | Personal Stories
I’m thrilled to announce that I am NOT starting a podcast. That’s right. I’m not starting a podcast and I’m excited to share this news with you. Disappointed? I know most announcements are about things you are doing – but I believe deeply in staying...
