by Jeff Slater | Sep 19, 2012 | Uncategorized
They say the devil is in the details. Here is a sign.Devil-Dog Dungarees in Zebulon, North CarolinaI passed this sign almost everyday for seven years and never once stopped to look closely at it. From afar, I admired the graphic but never took the time to take a...
by Jeff Slater | Sep 17, 2012 | Uncategorized
We hear so much about how things change all the time. The fast pace of everyday life keeps zipping at turbo speeds. Revolutionary technology displace things from just a few days ago. Life. Moving. Too. Fast. Today, I did five things almost exactly as I did them...
by Jeff Slater | Sep 13, 2012 | Uncategorized
Little children are famous for conversations like this:“Dad, why is the sky blue?”“Because that is the color you see when you look up?”“But why?”“Because you are seeing more of the blue than the red light coming from the sun in the atmosphere.”“But why?”“Because I...
by Jeff Slater | Sep 10, 2012 | Uncategorized
Whether you are starting a small business, a new brand from scratch or adding to a portfolio of new products, finding a compelling point of difference is job one. The world doesn’t need another cupcake. The world doesn’t need another cupcakeYet, I can think...
by Jeff Slater | Sep 6, 2012 | Marketing Advice
I heard a fascinating book review on a HBR ideacast this weekend. The author, Frank J. Barrett has written a book called Yes to the Mess. His thesis revolves around the idea of what leadership lessons you can learn from the great jazz musicians like Duke Ellington,...