by Jeff Slater | May 1, 2022 | Branding Issues
We notice things when patterns are broken, unexpected, and odd. As in the title of this post – it’s immediately a bit weird – we have to work to get the word patterns to see the word pattern. Does your marketing work hard at breaking patterns, or do...
by Jeff Slater | Apr 28, 2022 | Marketing Advice
Is Workplace Productivity on Your Mind Too? I have seen so many of my friends leave jobs with terrific opportunities with fair salaries. Upon probing them, I realized that most of them left because the workplaces were simply not inspiring. Most employers make that...
by Jeff Slater | Apr 26, 2022 | Marketing Advice
Some folks think there is nothing magical about marketing. I don’t see it this way. A simple phrase that encapsulates value in a few words is sheer genius and requires hard work to get to something that captures lightning in a bottle. Case in point:...