by Jeff Slater | May 8, 2022 | Marketing Advice
What problem are we trying to solve? I’m a damn broken record when I meet with existing and prospective clients. I harp on the notion that we must get clear on the challenge before we start solving problems. Are we trying to fix something broken? How do we know that?...
by Jeff Slater | May 5, 2022 | Marketing Advice, Marketing Start Ups
Incorporating Data Analytics into Your Business Does the phrase “data analytics” make you gulp and think about large lists of long numbers, unreadable pie charts, and graphs. A sinking feeling of confusion? Data analytics, aka – keeping score, can be beneficial...
by Jeff Slater | May 3, 2022 | Interesting Brands
Dove’s Self-Esteem Project is working to reshape the discussion around beauty. Two-thirds of teenage girls spend at least an hour a day dealing with idealized views of beauty. This video called Toxic Influence powerfully tells the story by having mothers and...