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Dove, Deepfakes, and Danger – Toxic Influence

Dove, Deepfakes, and Danger – Toxic Influence

by Jeff Slater | May 3, 2022 | Interesting Brands

Dove’s Self-Esteem Project is working to reshape the discussion around beauty. Two-thirds of teenage girls spend at least an hour a day dealing with idealized views of beauty. This video called Toxic Influence powerfully tells the story by having mothers and...
Breaking     P # A $ T % T $ E@ R) N % S_  Patterns

Breaking P # A $ T % T $ E@ R) N % S_ Patterns

by Jeff Slater | May 1, 2022 | Branding Issues

We notice things when patterns are broken, unexpected, and odd. As in the title of this post – it’s immediately a bit weird – we have to work to get the word patterns to see the word pattern. Does your marketing work hard at breaking patterns, or do...
Workplace Productivity: How to Build a KickAss Workplace

Workplace Productivity: How to Build a KickAss Workplace

by Jeff Slater | Apr 28, 2022 | Marketing Advice

Is Workplace Productivity on Your Mind Too? I have seen so many of my friends leave jobs with terrific opportunities with fair salaries. Upon probing them, I realized that most of them left because the workplaces were simply not inspiring. Most employers make that...
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