by Jeff Slater | Jan 8, 2016 | Marketing Advice, Marketing Start Ups
There is plenty of debate about the value of having a website for your business among marketing professionals. Some people believe you should only use rented platforms where the customers hang out already. Some argue that apps are all you need to bring in customers. I...
by Jeff Slater | Jan 6, 2016 | Marketing Advice, Marketing Start Ups
Have you ever mapped your sales funnel so that you understand the various journeys that customers take to buy from you? It is enlightening. Like a road map or a blueprint, the sales funnel show you how customers travels from awareness to interest to desire to action –...
by Jeff Slater | Jan 4, 2016 | Interesting Brands, Marketing Advice, Marketing People
Ever notice how different the world looks to a child who is three feet tall? They see things from another vantage point than an adult. A child’s eyes look up at the world, where the adult is looking out or downward. It matters where your world view begins. When...
