by Jeff Slater | Mar 25, 2016 | Interesting Brands, Marketing Advice, Marketing People, Marketing Start Ups
Suze Yalof Schwartz was stressed. She worked with high fashion publications like VOGUE and Marie Claire. She felt as if she couldn’t be present in her day. She was running and checking off “to do” boxes. At the end of her day, she was exhausted and disconnected from...
by Jeff Slater | Mar 23, 2016 | Personal Stories
It isn’t digital-first technology but it is one of the most underused, and powerful marketing weapons I know. The stunningly simple, handwritten thank you note is still not appreciated by most businesses yet it’s a simple way to emotionally connect to your customer....
by Jeff Slater | Mar 21, 2016 | Interesting Brands, Marketing Advice, Marketing Start Ups
If you are thinking about starting a business, take an hour to consider is how you can help save people time. Uber is in the time-saving business, helping you to avoid the wait for a taxi to show up on a street corner. They leverage the “uber” availability of cars by...