by Jeff Slater | Sep 7, 2016 | Marketing Advice
Do you speak directly to your current community of customers and stakeholders? Several marketing audits that I have been working on for new clients demonstrated a surprising fact – so many companies are behind in collecting email addresses of customers so they can...
by Jeff Slater | Sep 5, 2016 | Marketing Advice
An inquiry came to my marketing consulting business last month that still has me scratching my head how to help this prospective client. The caller had been a subscriber to my blog and read a lot of my content over the years and was interested in understanding why he...
by Jeff Slater | Sep 2, 2016 | Foodpreneurs, Marketing Advice, Marketing People, Personal Stories
I attended a local marketing club (The Triangle Marketing Club Meetup) last night and heard Brad Grantham, an associate VP from French | West | Vaughn deliver a speech on PR. FWV is the largest privately held PR firm in the southeast, and I am a former client. (see...
