by Jeff Slater | Dec 11, 2018 | Marketing Advice, Marketing Books
Strategist needs to think beyond the new product idea. They need to consider how innovation in their business model can have a disruptive impact in their industry. How could you turn your industry upside down by challenging something that is core to what everyone...
by Jeff Slater | Dec 9, 2018 | Foodpreneurs, Marketing Advice, Personal Stories
Every conference and symposium include a panel discussion to get experts to weigh in on issues that are top of mind. Last Wednesday, my daughter Fanny was asked to moderate a panel at Duke’s Fuqua School of Business on The Future of Protein at FoodCon. It is a joint...
by Jeff Slater | Dec 6, 2018 | Marketing Advice
Imagine the scene. Someone organizes a meeting with a well-planned agenda. You have the right senior leaders of the company in the room. The topic is of high importance and comes during a particularly hectic and stressful week. You want the meeting to produce a clear...
