by Jeff Slater | Apr 16, 2019 | Marketing Advice, Personal Stories
I got a call from a friend who lives in the Pacific North West. She worked in a senior marketing position for a mid-tier company and moved there about five years ago. When we spoke, she asked me for my advice. What do I do if the CEO sucks the energy out of business?...
by Jeff Slater | Apr 14, 2019 | Marketing Advice, Personal Stories
I don’t like to procrastinate even though the word later is in my last name. So, I decided to get my Real ID from the North Carolina DMV way ahead of the deadline. A Real ID is the new form of driver license that will be required to board a plane in late in 2020. To...
by Jeff Slater | Apr 11, 2019 | Marketing Advice, Marketing People
The successful marketer is helping a narrow and specific community to achieve their goals. He isn’t trying to save the world but is trying to help one person make something happen by painting one picture. He is visualizing a future state with bright and vibrant...