by Jeff Slater | Jul 9, 2020 | Foodpreneurs, Marketing Advice, Marketing Start Ups
How do you over-deliver value? If you are doing what you promised, you are average—meeting expectations. Doing what you said you would do isn’t enough – it is getting by. Gliding. You are taking the easy path. Moreover, when you do more than you promised, you get...
by Jeff Slater | Jul 7, 2020 | Personal Stories
Who was that teacher who gave us the helping hands and worked patiently with us as we tried to learn the most challenging subjects in high school? What’s the name of that co-worker who patiently showed us how to do a little magic with Excel or how to animate a...
by Jeff Slater | Jul 5, 2020 | Marketing Advice
Stop selling. It is invaluable advice for a sales team to learn. After an hour on the phone with a prospect, Jeremy had only asked two questions. Patiently, he listened as he learned all about Sarah’s children and how they are dealing with school via Zoom and the...