by Jeff Slater | Mar 8, 2026 | Interesting Brands, Marketing Advice
RationAle is not your Ordinary N.A. Beer For years, the non-alcoholic beer section at your local store has been a graveyard of broken promises. You’d reach for a can out of necessity or curiosity, take a sip, and wonder if the liquid had ever actually seen a...
by Jeff Slater | Mar 1, 2026 | Foodpreneurs, Marketing Advice
When most food entrepreneurs start building a brand, they bring hustle and passion to the table. What they’re usually missing is twenty years of experience navigating the corridors of powerhouse CPG companies like Mars Wrigley, J&J, Haleon, and Bausch +...
by Jeff Slater | Feb 22, 2026 | Marketing Advice
Accountability, Perspective, and Real-World Wisdom – The Benefit of a Trusted Advisor Board If you’re building a business right now, I’m guessing you already know this: it’s lonely at the top. You’re making decisions that impact your...