by Jeff Slater | Aug 26, 2013 | Uncategorized
Are authentic marketing folks best described as farmers? We plant seeds to grow awareness. It takes time to place them deeply in the ground. We need roots. We work with patience as we allow the light to bring forth potential. Growth can’t be...
by Jeff Slater | Aug 22, 2013 | Uncategorized
Dear Food Lion,I thought you would like to hear a short story about customer service and your store. I almost never shop at your stores. I prefer Whole Foods and Harris Teeter but occasionally I do go into the store to pick up a few random things.I had 5 items that I...
by Jeff Slater | Aug 19, 2013 | Uncategorized
Odd thought, right? Why fail? But most experienced entrepreneurs will tell you that there is nothing more powerful than trying something and learning from the market if the idea resonates. Failure is a healthy part of the successful process especially when you fail...
by Jeff Slater | Aug 15, 2013 | Uncategorized
The poster for Sarah Slater’s Yoga Teen Classes in Hawaii Yoga. This is not something I know much about but my older daughter Sarah has become a big enthusiast. She is teaching classes and practicing daily on Oahu where she lives. So on vacation in...
by Jeff Slater | Aug 12, 2013 | Uncategorized
This isn’t an original idea from me but I am sharing it because it is so clear,valuable and helps the novice understand what a new business/product/service must do to succeed. I have heard it mentioned casually on several marketing podcast and on twitter but...
