by Jeff Slater | Jul 20, 2014 | Uncategorized
Should the marketing department be dissolved? In the 1960’s, David Packard thought that marketing needed to be spread throughout the organization. Is a marketing department an antiquated organizational structure? Is it possible to distribute the...
by Jeff Slater | Jul 18, 2014 | Uncategorized
A guest blog post by my friend and former colleague Joe Howard. Over the years, Joe has tried to help me understand the basics of physics, the true meaning of infinity and the importance of persistently asking tough questions like why. When action is valued more...
by Jeff Slater | Jul 16, 2014 | Uncategorized
Have you experienced brand ar·ro·gance? noun ˈer-ə-gən(t)s, ˈa-rə-: an insulting way of thinking or behaving that comes from believing that you are better, smarter, or more important than other people (or businesses)Momma Don’t Take...
by Jeff Slater | Jul 14, 2014 | Uncategorized
Podcasting can be a successful form of lead generation. Podcaster John Lee Dumas from Entrepreneur on FireImagine a business owner who is looking for advice on how to market their newly formed company to other businesses. In this example, Alicia sells very...
by Jeff Slater | Jul 9, 2014 | Uncategorized
McDonalds RestaurantZebulon, North CarolinaJuly 6th,...
