by Jeff Slater | Mar 29, 2022 | Branding Issues
The Basics of Trademarking a Brand In 2021, Reuters reported that Facebook paid $60 Million to acquire the Meta brand name from the U.S. regional bank, Meta Financial Group, and this action solidified Facebook’s pivot into the metaverse. Without a doubt, brand...
by Jeff Slater | Mar 27, 2022 | Marketing Advice
When I clicked a link on an Instagram ad for a nutritional supplement, all I felt was hate. I hated that they hid the price of their product and tried to deceive me into buying a subscription immediately. I wanted information. I felt misled. I left their landing page...
by Jeff Slater | Mar 24, 2022 | Marketing Advice
Introduction: Marketing is an important part of a business. What’s even more important is the ability of a business to convert interested prospects into paying customers. Sales are how all businesses survive and thrive. In the online world, the words your...