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Savannah Bananas – How to Transform Customers into Fanatical Fans

Savannah Bananas – How to Transform Customers into Fanatical Fans

by Jeff Slater | Jun 5, 2022 | Interesting Brands, Marketing Books

Jesse Cole and his Savannah Bananas – lessons in fans first. Almost every business wants fanatic fans who will share their story with a rabid-like passion. In Jesse Cole’s new book, Fans First, he provides an invaluable lesson to learn about someone who...
How To Use Account-Based Marketing to Generate High-Quality B2B Leads

How To Use Account-Based Marketing to Generate High-Quality B2B Leads

by Jeff Slater | Jun 2, 2022 | Marketing Advice

Marketers spend a significant amount of their time generating leads. Unfortunately, not all leads translate to revenue or translate to customers. Imagine living in a world where you can sell products directly to the best prospects with high intent of buying. You...
An Astonishing Greetings Cards Business Created By A Deaf and Nearly Blind Artist

An Astonishing Greetings Cards Business Created By A Deaf and Nearly Blind Artist

by Jeff Slater | May 30, 2022 | Interesting Brands, Marketing Advice

Artist and Entrepreneur Christian Markovic Has a Remarkable Story Told Through Greeting Cards My 95-year-old mother is obsessed with sending greeting cards for every occasion. To anyone she knows. She let me know she needs a Happy July Fourth card for the plumber or a...
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