by Zakary Stahlsmith | Apr 19, 2023 | Branding Issues, Marketing Advice
This is a guest post from Zakary Stahlsmith, CEO and Founder of ApexDrop. His firm helps brands build and scale buzz through sampling. I asked Zak to share his perspective on the recent Bud Light issue with Dylan Mulvaney and the risks other brands face with...
by Jeff Slater | Apr 16, 2023 | Marketing Advice, Marketing People
Remarkable Marketers I Admire for Their Curiosity, Creativity, and Commitments I like to keep a list of marketers I learn about from podcasts, interviews, articles, or tv profiles. They stand out because of their creativity, curiosity, and commitment to solving...
by Jeff Slater | Apr 12, 2023 | Marketing Advice
Seven Mistakes Advertisers Must Avoid To Be Successful on Social Media What are common mistakes brands make when building an online campaign using Facebook, Instagram, or programmatic ads? Here are seven mistakes to avoid when investing in paid media: Lack of clear...
