by Jeff Slater | Aug 24, 2015 | Marketing Advice, Marketing Start Ups
Small to mid-sized brands are often unsure if they should invest in protecting a trademark. They understand that over time, a trademark can grow and add value to a company. But it can be very confusing to sort out the process. Clients often ask, why spend money on a...
by Jeff Slater | Aug 21, 2015 | Marketing Advice, Marketing People, Marketing Start Ups
For the first five years of our business, my wife and I didn’t go too far outside of the family for business advice. We had financial and legal assistance, but at some point, we started to realize how much we didn’t know about all sorts of things. As a small business,...
by Jeff Slater | Aug 19, 2015 | Marketing Advice, Marketing People, Marketing Start Ups
One of the joys of marketing is that I get to work with and meet some extraordinary people. A graphic designer who I have known for years, Jeff Lawson from Cowan Studios told me about a new business he and I friend were creating. Called Perfectly Afflicted, the...
