by Jeff Slater | May 15, 2018 | Marketing Advice, Personal Stories
Resumes are stories you tell about yourself. Where you have been, what you have done and why you can help a prospective employer. They require customization to make them fit a new culture, business, and opportunity. Marketing yourself requires treating a prospective...
by Jeff Slater | May 13, 2018 | Marketing Advice
As I walked into the office of a new client, the owner greeted me and quickly brought me to their war room. This conference room had all of their strategic goals and objectives plastered on the walls. I counted eleven goals for 2018. As I waited in the room for others...
by Jeff Slater | May 10, 2018 | Marketing Advice, Marketing People
Janice was a remarkable business leader who understood the power of no. She had created two businesses that were both successful and sold for a significant multiple. She had a brilliant head for marketing and key to it was her willingness to say NO when opportunities...
