by Jeff Slater | Jan 21, 2021 | Advertising
This is a guest post from Bhavik Soni, a social media expert based in India, He explains the honeycomb model of social media. The honeycomb model of social media provides marketers with a valuable framework. SMM or social media marketing is an essential part of...
by Jeff Slater | Jan 19, 2021 | Marketing Advice
2020 came and went like thirty-two hurricanes hitting all at once. It destroyed almost everything in its path, but now, it is time to put on the gloves and rebuild in the New Year. And, it is time to start thinking about your 2021 marketing plan. Business owners...
by Jeff Slater | Jan 17, 2021 | Marketing Books
Erich Joachimsthaler tells the story in his new book, The Interaction Field, about transforming brands and businesses. He describes an interaction field that goes beyond selling products or creating a community. In his framework, the best companies are nurturing all...
