by Jeff Slater | Nov 9, 2025 | Branding Issues, Marketing Advice
I met Steve Mark in the early 1990s when I was the EVP of Marketing for GoodMark Foods, the parent company of Slim Jim. Steve worked at North Castle Partners, our Stamford, Connecticut-based agency of record. Steve was a part of a dynamic duo called “The Steves”, a...
by Jeff Slater | Sep 24, 2014 | Interesting Brands, Marketing Advice
Steve Mark is a guy who can’t pass up an opportunity for a bad pun. He runs a small but growing company specializing in a dice game called TENZi. He lists himself as the Dice President because if he were President, he couldn’t make the same bad joke. If you...
