by Jeff Slater | May 3, 2026 | Branding Issues, Marketing Advice
I’ve been in a lot of packaging reviews lately—brands at every stage, from scrappy startups to mid-sized companies trying to grow their retail footprint. The categories are different. The products are different. The founders are different. The problem is always...
by Jeff Slater | Jun 28, 2022 | Branding Issues
Tell Me in Ten Seconds What Your Company Does – GO! What If you were standing in front of someone who is the perfect prospect for your product or service. If you had ten seconds, what would you tell them that would make them say…tell me more. How would you explain how...
