by Jeff Slater | May 3, 2022 | Interesting Brands
Dove’s Self-Esteem Project is working to reshape the discussion around beauty. Two-thirds of teenage girls spend at least an hour a day dealing with idealized views of beauty. This video called Toxic Influence powerfully tells the story by having mothers and...
by Jeff Slater | Apr 26, 2022 | Marketing Advice
Some folks think there is nothing magical about marketing. I don’t see it this way. A simple phrase that encapsulates value in a few words is sheer genius and requires hard work to get to something that captures lightning in a bottle. Case in point:...
by Jeff Slater | Apr 10, 2022 | Marketing Advice
Four of five of my clients no longer have a physical office. They decided to become entirely virtual businesses and will bring their teams together once per quarter. If two years ago you told them this is what would happen in two years, they would have laughed. Along...
by Jeff Slater | Apr 5, 2022 | Marketing Advice
Want To Build A Great Company Culture? Culture eats strategy for breakfast, is a famous saying from Peter Drucker. No matter how great your products and services are, you are doomed without employees believing in and understanding the culture you are establishing....
by Jeff Slater | Mar 31, 2022 | Marketing Advice
A stable learning environment drives employees to success and to feel mentored. It supports them as they develop solid fundamentals and encourages them to pursue new challenges and opportunities as their confidence grows. A better-equipped group of workers can push...
