by Jeff Slater | Dec 31, 2014 | Marketing People
2014 is coming to an end in a day or so. I got so many opportunities to learn and listen from the marketing community online and in real life that I thought it was appropriate to give a hat tip or two. Here are a few highlights that really stuck out in the year. ...
by Jeff Slater | Dec 29, 2014 | Marketing Advice
Entrepreneurs and small business owners don’t fail enough. They have to take risks to break away from the convention of their category as they go out on a limb seeking the fruit. You can’t do the same thing, the same way as everyone else. If you don’t...
by Jeff Slater | Dec 24, 2014 | Marketing Advice
If you are trying to find a solution to a marketing problem, blogging is a terrific way to think through the issue. It forces you to coherently express the essence of the problem in a concise fashion. I learned a lot in 2014 by writing, reading and listening. I...