by Jeff Slater | Nov 6, 2018 | Marketing Advice, Personal Stories
When the young couple looked at the choices of new TV’s at a big box store, I could see they were overwhelmed. They stood still, shaking their heads, clearly confused. They kept walking back and forth reading labels, checking out the pricing and trying to decipher...
by Jeff Slater | Nov 4, 2018 | Branding Issues, Foodpreneurs, Marketing Advice
I’m sorry to break the news to you but average is over. Average products and services are slipping into oblivion. You probably didn’t notice because no one talks about dullness. An average business has no chance to sustain itself if they are so...
by Jeff Slater | Nov 1, 2018 | Marketing Advice, Personal Stories
Marketing Karma – The Morning In the morning, I spent an hour helping someone I never met, didn’t know but was referred to me by a friend. I had the time and was happy to listen to her job search challenges being new to the greater Raleigh area. She recently...