by Jeff Slater | Nov 11, 2018 | Marketing Advice, Personal Stories
On August 22, 2010, I published my first blog post. It was a story about vacuuming memories and was marketing therapy to help me put in writing my feelings, emotions, and curiosities. In that post, I explored how vacuuming goes deeper than cleaning a carpet when you...
by Jeff Slater | Apr 20, 2016 | Interesting Brands, Marketing Advice, Marketing Start Ups
Imagine having immediate access to a therapist via text? Breakups, job stress, family matters — all happen on their own schedules. What if therapy was uberized? Many folks don’t have easy access to therapy. It is a complicated process whereby you have to find a...
by Jeff Slater | Dec 4, 2022 | Marketing Advice, Personal Stories
How Do You Nurture, Strengthen and Expand your Resilience Muscle? From age 14 until age 50, I was either self-employed or an employee. Around 2003, when ConAgra Foods, the company I worked for, closed its office in Raleigh, I had two choices. Either move to...
by Jeff Slater | Jul 4, 2021 | Marketing Books
Laughing at Disruption “Being laughed at is the currency of innovation” Tendayi Viki When I shared a truly disruptive idea with a wine industry friend several months ago, this experienced industry executive told me, “That will never work.” The...
by Jeff Slater | Dec 13, 2020 | Foodpreneurs, Marketing Advice, Marketing Start Ups
Zeyad Moussa is a person blended from four cultural streams. He is a first-generation American. Dad is Egyptian. Mom is Saudi. And somewhere flowing through his veins is ginger root. His 2-oz Tulua Ginger Shots are produced using a cold-pressed method that keeps...