by Jeff Slater | Mar 3, 2022 | Branding Issues, Marketing Advice
The Concorde was ahead of its time. It was built on 1960s technology and, conceptually, was a brilliant idea. Just way too early. Time has always been the most valuable thing in the universe. It is limited. If we could travel in 4 hours instead of 8, it would...
by Jeff Slater | Mar 1, 2022 | Marketing Advice
How Your Online Design Can Influence Customer Loyalty – UX Matters Some apps and websites are easy to navigate. You glide through your online experience without a hitch. No friction. No frustration. Easy-peasy. Clearly, UX matters. We are all inclined to buy products...
by Jeff Slater | Feb 24, 2022 | Marketing Advice
Why It Matters To Connect with Colleagues At Work Why is taking time to build strong relationships at work and in your life meaningful? We all want to live our most joyful lives and impact what we do. Research studies show that stronger connections and having friends...
by Jeff Slater | Feb 22, 2022 | Marketing Start Ups
Startups, Entrepreneurs, and Advice From left-handed guitars, innovative gardening tools, and solar barbecue grills, I get a lot of requests for guidance and advice for startups and new businesses. Discussions about starting a business and launching a product come via...
by Jeff Slater | Feb 17, 2022 | Marketing Advice
If you have a business idea or have invented a new product, you probably want to share it with a prospective investor or licensee. But how can you ensure that the information you share remains confidential and will not end up with the press or your competitors?...