by Jeff Slater | Jul 24, 2022 | Personal Stories
How to Prepare as a Guest on a Podcast Many marketers will get invited to be a guest on a podcast. About six weeks ago, I was honored to be interviewed on Flowing East and West: The Perfectly Imperfect Journey. You can also find the interview here on Apple Podcasts....
by Jeff Slater | Jul 21, 2022 | Marketing Advice
How Can You Reinforce Culture for A Distributed Team In your distributed team, reinforcing your core values is vital in getting the proper employee buy-in. As you communicate your core values, you want your team to believe in what your brand represents honestly....
by Jeff Slater | Jul 19, 2022 | Branding Issues
What Does Your Brand Voice Sound Like? What does your brand sound like to customers and prospects? Every marketer who works on a brand must understand and share the brand’s voice and personality with the team. Words, tone, and personality communicate a brand...
