by Jeff Slater | Nov 13, 2013 | Uncategorized
There are two things I know very little about, church and beer.I am Jewish so my knowledge of Christianity is not that extensive. I also never acquired a taste for beer as it always reminds me of frat parties with kegs and an acrid unpleasant smell. But driving...
by Jeff Slater | Nov 11, 2013 | Uncategorized
Last week, my marketing team and I organized an event for the wine marketing community called The Exchange. Held twice per year, it brings together interesting thought leaders from inside and outside of the industry to speak about innovation and creative approaches to...
by Jeff Slater | Nov 6, 2013 | Marketing Advice
I love when marketing stirs things up. That’s why when I learned about Serengeti Tea Company I knew that a friendship would be brewing. Their product is tea; noble, humble, ancient tea. What they do so differently and incredibly well is to provide a new way to...