by Jeff Slater | Mar 7, 2021 | Personal Stories
I’m thrilled to announce that I am NOT starting a podcast. That’s right. I’m not starting a podcast and I’m excited to share this news with you. Disappointed? I know most announcements are about things you are doing – but I believe deeply in staying...
by Jeff Slater | Mar 4, 2021 | Marketing Start Ups
This is a guest post by Lauren Groff about small business marketing There is nothing easy about trying to get a small business off the ground. Whether promoting new product ideas, trying to make your first round of sales, or even trying to stay afloat, things can...
by Jeff Slater | Mar 2, 2021 | Branding Issues, Interesting Brands
My marketing consulting business, The Marketing Sage, is not McKinsey & Company. I don’t expect anyone who hires me to be confused. But I use this comparison as part of a differentiation dance because I want to clarify who we aren’t. The Marketing Sage...