See A Marketing Problem Before The Solution

See A Marketing Problem Before The Solution

Can you see the problem? Coming Into FocusMarketing concerns emerge in comments made by your sales colleagues every day. Whether in meetings, emails or conference calls, when you stop talking and learn to listen you can begin to understand the issues slowing down...
What’s New?

What’s New?

 I always thought that a powerful brand name would be called NEW. It seems like consumers are in love with the latest thing that must be better than what came just a few minutes ago. New is an interesting thing. Texting to an 85 year old is new but old...
Getting Time on Your Side

Getting Time on Your Side

As the Rolling Stones sang, time is on your side, yes it is.Is time on your side? But for many marketers, I’m not so sure that it is true for everybody. Time management is one of the more important skills necessary to be successful. Our “to do” list grows, we are...