by Jeff Slater | May 9, 2021 | Personal Stories
Last week at Basecamp, a 57 person, Chicago-based software company, they had a bit of a family feud. Their leadership announced that they didn’t want political discussions going on at their office or in company online meetings. As a result, a third of their...
by Jeff Slater | May 6, 2021 | Marketing Advice
A guest post about purpose-driven business by Douglas Spencer, President of Spencer Brenneman, a messaging master. A purpose-driven company. For years, a company’s purpose meant increasing shareholder value, displacing competitors, increasing margins, and improving...
by Jeff Slater | May 4, 2021 | Marketing Advice
This is a guest post by Kerri Roe who I met on a LunchClub call last month. She has expertise in coaching and focuses on igniting potential. In this post, she gives some sage advice for a new manager. Have you ever thought of what you would tell your younger self to...
by Jeff Slater | May 2, 2021 | Marketing Advice, Personal Stories
In a recent negotiation over fees with a food-industry client, I spent most of my time asking questions and probing for information about budget, authority, and needs. I avoided giving an ultimatum and turned the negotiation into more of an information-gathering...
by Jeff Slater | Apr 29, 2021 | Marketing Advice
This is a guest blog on The Marketing Sage by Kenneth Sytian is the CEO of Sytian Productions, one of the leading web design services in the Philippines. Are you thinking about creating an app to support your business? If you are unsure how to kickstart your app...
