Business Models

Business Models

 Entrepreneurs spend a lot of time thinking about how to raise capital to get their business off the ground.  But is enough focus spent on the business model itself- the form by which the business is defined and structured?A business model explains how a...
About Me

About Me

Ra El, Sarah, Fanny and Jeff Thank you for reading my blog MomentSlater. I’m honored that you would spend some time with my ideas and observations. I focus on topics that unravel the mysteries of marketing. My blog concentrates on...
Goals versus Directions

Goals versus Directions

Are you setting goals for your small to mid-sized business or a direction?Goals are very specific metrics that tell you that by a certain time period you will achieve well-designed things.  A certain number of clients, a specific amount of revenue or a profit...