Comments on: What is the Best Definition of Marketing? https://www.themarketingsage.com/what-is-the-best-definition-of-marketing/?utm_source=rss&utm_medium=rss&utm_campaign=what-is-the-best-definition-of-marketing Seasoned Advice Sat, 01 Apr 2023 13:26:37 +0000 hourly 1 By: Jeff Slater https://www.themarketingsage.com/what-is-the-best-definition-of-marketing/#comment-3161 Sat, 01 Apr 2023 13:26:37 +0000 https://www.themarketingsage.com/?p=23246#comment-3161 In reply to Tim Forrest.

Great point Tim. I like to think about marketing a promise – and ensuring the company aligns to make that promise true.

]]> By: Tim Forrest https://www.themarketingsage.com/what-is-the-best-definition-of-marketing/#comment-3159 Thu, 23 Feb 2023 14:26:54 +0000 https://www.themarketingsage.com/?p=23246#comment-3159 Marketing brings people to our tent while sales is punctuated with dollars in the bank.
The food product fulfills the promise made to the customer in messaging to the consumer. It’s the role of the product to deliver on said promise. From my book EVERYONE’S Got A Recipe… The role of the promise is to obtain interest from consumers. The role of the product is to keep the customer satisfied after the sale and to keep us marketers from being called liars.

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