https://www.themarketingsage.com/seed-of-difference/?utm_source=rss&utm_medium=rss&utm_campaign=seed-of-difference Seasoned Advice Fri, 20 Feb 2015 18:27:40 +0000 hourly 1 https://www.themarketingsage.com/seed-of-difference/#comment-375 Sun, 24 Nov 2013 12:55:32 +0000 http://www.themarketingsage.com/?p=500#comment-375 Janet, Thank you for your comment. When businesses are more human and personal, they resonate with people. A handwritten note is so unexpected in this day of text and FB messages, that your idea is a wonderful way to be different. People buy from people not corporations. The more human the business, the stronger the connections can be.

]]> https://www.themarketingsage.com/seed-of-difference/#comment-374 Sat, 23 Nov 2013 16:47:54 +0000 http://www.themarketingsage.com/?p=500#comment-374 I love this! As a small business owner I know how easy it is to get caught up in the day to day events of trying to keep your business afloat but since my business is providing marketing solutions I also recognize the need to differentiate yourself from the competition in ways that are real. Since I sell promotional products I like to walk the walk so I send hand written notes on branded notepads to clients and prospects thanking them for their time or for a recent order etc. I have found that this little touch has had a huge impact on my business. Your article has some great ideas that are more about time and effort rather than huge budgets.

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