Comments on: Loyalty Programs Versus A Big Surprise https://www.themarketingsage.com/loyalty-programs-versus-a-big-surprises/?utm_source=rss&utm_medium=rss&utm_campaign=loyalty-programs-versus-a-big-surprises Seasoned Advice Sat, 28 Mar 2015 22:45:23 +0000 hourly 1 By: Jeff Slater https://www.themarketingsage.com/loyalty-programs-versus-a-big-surprises/#comment-496 Fri, 27 Mar 2015 15:23:37 +0000 http://www.themarketingsage.com/?p=3470#comment-496 In reply to Jeff Yablon.

Jeff

I think the key point Gary is always focused on is the human side of business. People aren’t targets or data points – they are flesh and blood. The secret is for companies to not be B2B or B2C but H2H. (Human to human).
Thanks for the comment.

The other Jeff

]]> By: Jeff Yablon https://www.themarketingsage.com/loyalty-programs-versus-a-big-surprises/#comment-495 Fri, 27 Mar 2015 13:11:49 +0000 http://www.themarketingsage.com/?p=3470#comment-495 Right ON, Jeff.

Gary V drives me a bit mad, but his big-picture ideas are among the smartest you’ll ever come across.

I think it comes down to passion; he seems to live his entire life in the moment and is great at letting it carry over into all corners

That’s the secret, isn’t it?

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